I’ve seen a lot of posts on Facebook recently with people’s mums being like ‘ohhh, my kid is looking for a job, does anyone have anything and I can drop in his CV’. 

We know she means well – but also, there are some really critical life skills to be learnt in job hunting and starting out in your career. There’s nothing wrong with asking for advice or support from a parent – but I promise you that it will always look better coming from you. 

So today, I’m here to talk about… LinkedIn.

And despite that it gives off heavy old people vibes, how, or why you should be using it – or at least have a presence on it, for the sake of your career. 

 

You never know who you might ‘know’.

WTF does that even mean?

It means, that everyone you’ve known historically has – or will have, their own professional, social network. I’ll explain…

We all start out on the same level. Same suburb, same school, same sports teams, same circle of friends, same parties, same part time jobs.

As we get older –  people go to uni, into employment, they go overseas travelling or whatever, they meet people.

Valuable people.

Them and the people they meet go on to work in, or manage teams in multi-million dollar businesses.

They join the HR team of your dream company.

They are the best man at your close friend’s wedding and they’re about to take on new staff.

They are well connected and can introduce to you heaps of people in the area you’re looking for advice on to start your own business.

They work somewhere you’d like to work – and might get a $$$ kickback if they ‘refer a friend’. 

Are you seeing where I’m going with this?

According to the University of Auckland Business School it is estimated that almost 50% of jobs go unadvertised. Do you know who is getting these jobs??

The people who network, cos people who network, know people. 

Do you know the best way to get to know people fast, or be found by recruiters…

A place where virtual strangers will be willing to engage in valuable conversation with you, and could be willing and able to assist you with your career prospects. 

Yep… you guessed it. 

 

Expanded Ramblings states that LinkedIn has an estimated 546 MILLION users. It has a geographical reach of over 200 countries. 3 million of those people share content weekly, content which can provide you with valuable information, and make visible to you (via your interaction) valuable people with shared goals and interests, or friends in the right places. And with an average of 400 connections per user, and 50,000 standard skills listed within those connections – the potential for introductions, career guidance or advice and most importantly for you, to find someone to hire you, are limitless.

 

LinkedIn and the elderly.

LinkedIn did used to kinda feel like it was only for old people and execs, because it’s been around longer than Facebook, and was full of old white men sharing articles from The Financial Times. 

It’s OG social networking. 

But with the arrival of TikTok, Snap Chat, Instagram and other platforms, social media is evolving exponentially; and LinkedIn has too.

You’ll see news on current events, socially and professionally relevant articles, critical thinkers, people who are actually really f*cking funny. And influencers who actually have ‘real’ jobs or tried/failed/succeeded in building their own thing.

You will have access to untold amounts of advice, from people who know their stuff (and some who don’t…that’s a given) – and it won’t cost you a cent.

But lastly, IT HAS A JOB BOARD. When you look at each of those jobs, it will tell you who in your network works there or might be able to introduce you to people.

It also has interview help, training courses in the form of LinkedIn Learning.

So it’s a no brainer.

Instead of getting your mum to post on Facebook,, and find you some local job for local people – get your hustle on, and go do it yourself.

The gains will be so much better. 

Connect with randos, personalise your messages… Ask for help and introductions. Offer advice, offer input, add value to conversations where you can – it even has gifs. So modern.

Don’t let the moany old bastards put you off telling you when things are for other platforms.

You do you.

Define your personal brand (or build it), let your vibe attract your tribe. 

 

You can even start by connecting with me, and following Love Monday!